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Upcoming event

SearchNorwich 19

Fuel Studios, Kiln House, Pottergate, Norwich NR2 1DX

4 December 2024 at 18:00:00

Event summary

Mark Williams-Cook
Brendan Bennett

The LAST EVER SearchNorwich

Join us for an exciting evening of festive food, insightful talks and even an SEO-themed quiz at SearchNorwich!


Event Highlights
  • Two dynamic Talks: Brendan Bennett will be delivering a talk about common frustrations betweens agencies and clients. And the creator SearchNorwich himself, Mark Williams-Cook, returns to the stage to deliver a talk about what he learned from his recent Google exploit discovery.


  • The SearchNorwich Christmas Quiz: The return of Mark's SEO quiz. Yes, there are prizes. Yes, it will get competitive.


  • Networking: Connect with fellow digital marketing enthusiasts, professionals, and experts. Share your experiences, discuss industry trends, and forge valuable connections that can benefit your career.


  • Refreshments: Enjoy complimentary festive refreshments as you mingle with other attendees and speakers. It's the perfect opportunity to relax, unwind, and exchange ideas.

The schedule

18:00 - 18:30 Networking and refreshments

Sign in, grab your name badge, meet like-minded people, and help yourself to some refreshments!


 

18:30 - 19:00 Christmas SEO Quiz

It's the return of the SearchNorwich Christmas quiz! There are prizes to be won, fun to be had and some very tough competition (if last year's is any indication).


 

19:00 - 19:30 It's Not Me, It's You: Why Your SEO or Agency (Probably) Hates You

Brendan Bennett highlights common frustrations agencies and SEO professionals may have with clients and stakeholders. Most commonplace issues are really opportunities to educate, communicate, or establish better processes for the future.


 

19:30 - 20:00 More networking and refreshments


 

20:00 - 20:30 Improving your SEO with conceptual models (and Google exploits)

Mark Williams-Cook explains how finding a Google exploit enhanced his understanding of Google, and why building a conceptual model that defines your strategy is the key to long-term success.

 

20:30 - 21:00 Last chance for networking and the big farewell to SearchNorwich


The venue 

Fuel Studios Floor 5, Kiln House, Pottergate, Norwich NR2 1DX


 

How to get here


If you’re arriving by car, the nearest car park is Pottergate Car Park which is a 1 minute walk from the venue; alternatively, you can also use the St.Andrews Car park which is a 5 minute walk away.


For those using public transport, Norwich Station (Greater Anglia/EMR services) is an 18 minute walk away (or you can use the station taxi rank).


Travelling by bus? You'll find the nearest bus stop is Castle Meadow, which is a 6 minute walk from the venue.


 

Accessibility


This venue has wheelchair accessible room access, lifts and facilities.


The venue has a drop off point, just outside of the main entrance.


The speakers

Key takeaways
Video
Slides

Brendan Bennett

Key takeaways
Video
Slides

Mark Williams-Cook

Our sponsors

365d

24h

60m

60s

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  • Please do! Sometimes it can be intimidating to go to a room with a bunch of strangers.

     

    All you'll need to do is to share the event link with friends and colleagues, so they can sign up for the event.

  • We will always provide vegan and vegetarian and gluten-free options for food and drink where possible. In the case of specifically ordered food, we’ll put a label nearby so you know what is suitable for you. If you have any other dietary requirements please let us know.

  • Apart from meeting lovely people like yourself, you'll experience some of the most technical conversations going – “Why did Google say they weren’t parsing second-wave javascript inserted canonical tags when it’s proven they do?" – you know, the usual conversation starters!

     

    You’ll also meet people not like you, which is probably more important. Chat with in-house digital marketers or freelancers to hear what they’re saying about working with agencies and what they really need help with.

     

    There’s so much marketing talent in Norwich, including agencies working with huge global brands. Let’s learn together and help each other so we can all get better at our jobs and keep Norwich on the map!

  • Working in-house gives you the chance to get closer to the brand than anyone, but it’s a double-edged sword. It can be refreshing to meet agency people who work over a varied cross-section of verticals and have had the luxury of trying (and failing) with a wide range of strategies.

     

    Getting to know other digital marketers can lead to great conversations about how to handle the specific challenges of working in-house and how to get the best from agencies.

     

    It's all about collaboration and cooperation, when we learn together, it benefits everyone.

  • Great digital talent is hard to find and even harder to attract and you’re going to be in a room full of people who are involved in it – we’ve partnered with the University of East Anglia and Norwich City College, so you’ll be able to meet the next rising star in the digital marketing world.

     

    The talks will give you a strategic insight into what to consider for your business. You’ll also be in a room full of people that will want to talk to you about it. They’ll also be great networking opportunities with other local businesses.

  • In a nutshell, you may find your next employer or apprenticeship in search marketing at SearchNorwich.

     

    You’ll also get invaluable insight into the day-to-day of companies who do search marketing and learn how agencies plan or execute campaigns.

     

    There’s also free food and drink if that student loan is looking tight.

FAQs

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