How to develop actionable and impactful SEO audits

First Floor Meeting Space

In this session, Aleyda will share actionable principles to follow when developing an SEO audit to make it easily actionable and maximize its impact faster.

Video

Slides

Key takeaways from Aleyda

  • The goal of an SEO audit is to be source and driver of the process.
  • SEO audits are challenging, Aleyda uses a set of principles she calls SP2: Strategic, prioritised, solution-focused, proactive/preventative.
  • No SEO audit can be standardised – it will change based on goals, website size, the type of business and SEO majority.
Technical SEO